Top Keyword Terms Companies are (Website search engine) Buying
Top Keyword Terms Companies are Buying
Nielson Netrating has done some homework and developed a list on the Top 25 Companies By Sponsored Link Impressions list.
Its a pretty interesting list that shows the top 3 keywords that are bought by some major companies.
Here is a sample of that list:
- eBay - myspace, ebay, maps
- NexTag.com - dell, airlines, ipod
- Vonage - verizon+dsl, at&t, sprint
- Time Warner - mapquest, dictionary, maps
- Amazon.com - books, haunted+lighthouses, log+splitters
- Microsoft - hotmail, mortgage+calculator, movies
I think by far, Amazon.com has the best list.
Clickz has some other charts from the report that show the Advertising Breakdown by Industry, Advertising Breakdown by Ad Unit Types, and Top 25 Companies by Sponsored Link Impressions.
[via ZDnet ]
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